News from America this week suggests that graphic design as an industry is on the rise, with more freelancers than ever being hired by small businesses as the digital age brings a fresh focus on branding and visual marketing.

The growth of web-based marketplaces has boomed in recent years thanks to increased job losses pushing more creative people into starting their own businesses. The fact that these freelancers are often cheaper to hire than large companies means that other small business owners can afford to hire them. This has created a self-generating network of smaller companies, slowly levelling the playing field between them and the larger corporations.

The other benefit is that freelance designers can work anywhere in the world – many take the opportunity to go travelling and work from the road, allowing them to see new places without losing out on earnings! It’s a competitive marketplace though; these platforms allow people to hire designers from around the world which means that prices can sometimes be tough to negotiate, and a good service is essential to prove your worth.

If you’re a graphic designer looking for work, take a look at the Flyerzone website – we’re always looking for designers to contribute to our ever-growing roster of products, and you could see your own business cards, letterhead and flyers in the Flyerzone store!