Entertainment company Lionsgate has taken poster promotion to a whole new level with its marketing campaign for new horror film You're Next, using a subtle but chilling method of raising awareness in anticipation of the film' release. Posters for the movie depict one of the film's villains in a gruesome mask wielding a weapon, with the words "you're next" scratched underneath the image. However, rather than ...

A collection of vintage film posters from years gone by has been put up for sale at Christie's in London, including a number from controversial director Howard Hughes. The poster from his famous 1943 film The Outlaw, which showed in cinemas for just a week before being banned for its explicit content, is expected to fetch up to £25,000 when it goes to auction next month. Vintage posters have been making he ...

Your business card should not only give your basic details to those you want to share them with - it should be a very reflection of your innovation and personality, according to an expert in marketing communications. Speaking to Business2Community, Brian Morris underlined the importance of an individual's branding. He provided five key steps that everyone should take into account when designing their cards, ...

Sometimes it's hard to truly capture the hearts and minds of moviegoers with a simple poster campaign, but another new movie from the brains of Marvel's finest comic book wizards has proved that its print-based promotion is extremely popular - so much so that half of its posters have already been stolen. Yahoo! Movies reported that 20th Century Fox was forced to admit that it had to replace 50 per cent of a ...

Iron Man 3 has been all over billboards and bus stops around the country, but the latest addition to its burgeoning print campaign is perhaps the most visually stunning of them all. At last count, Iron Man 3 had nine posters, but the film's creators have bumped that up to ten with a much artier take on the life and times of lead character Tony Stark, working with a famed designer known for his prowess in th ...

An anonymous leaflet campaign has once again targeted a Wiltshire community and lashed out at plans to build more houses in the town - drawing criticism and support in seemingly equal measure. The Wilts and Gloucestershire Standard reported that a print-out has been urging residents to stop the creation of hundreds of houses in Malmesbury, six months after a similar campaign to deny developers the opportuni ...

The Advertising Standards Agency (ASA) has announced that it is spearheading an investigation into the publicity poster for a critically-acclaimed play in London, following an official complaint from a tube traveller that the sexually-suggestive intimacy displayed in print was "offensive". Mies Julie became an instant classic after an extremely successful run at the Edinburgh Festival Fringe, and has since ...

If you're a fan of Far Eastern cinema, then you'll have undoubtedly seen - or at least heard of - Oldboy, the 2003 film directed by Park Chan-wook. In true Hollywood style, it's now about to become even more accessible to the Western market, with a new print advertising campaign marking the first moves to promote the 2013 reboot from Spike Lee. In the original film, main character Oh Dae-su is locked in a h ...

With the Call of Duty: Modern Warfare franchise shutting up shop after its third iteration back in November 2011, it looks like Dice and EA can finally take advantage of a one-horse race for the top-selling first-person shooter of 2014 - though as a recent flyer has detailed, it doesn't look like it is resting on its laurels. In fact, it seems to be taking its title to a whole new level. Photos emerged on P ...

People from Cambridgeshire may know of the Monster Raving Loony Party from countless appearances on TV and radio, though the latest print campaign by the organisation has been turning heads in the county - and all due to an apparent accident from one of its representatives. Official Monster Raving Loony Party candidate Lord Toby Jug told the Huntingdon, St Ives and St Neots News & Crier that he had laun ...