SMEs relying more on discounts to attract and retain custom
Flyerzone have recently undertaken a study, which discovered that small and medium-sized enterprises (SMEs) are keeping an eye on the stiff competition and continue to rely on discounts to encourage new trade. The study discovered that the average discount offered by SMEs in the UK is now 21 per cent â a five per cent increase on 2011 figures. We examined more than 5,000 print orders for promotional flyer ...
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